SEO: Understanding & How wordpress website SEO to Increase Rankings

If you want jasa backlink your webjasa backlink terpercaya site to appear in search engines, inevitably you have to know and master everything about SEO. What is SEO? Search Engine Optimization or SEO is a step or effort to optimize a website to appear on the first page of search engines (Google). So, the function of SEO is to increase the ranking of websites so that people can find them easily through search engines.

Fortunately, WordPress has ‘weaponized itself’ into an SEO-friendly CMS. This is also the reason why many people choose WordPress to create and online their website.

There are many things you can do to improve and improve SEO. Here we give 30 tips related to how to SEO WordPress. Install Plugin SEO WordPress

WordPress offers many built-in SEO features. However, you can still maximize your site by improving WordPress SEO. The best and most widely used SEO plugin is Yoast SEO, and it’s this plugin that Hostinger uses.

The availability of this plugin makes it easy for you to optimize every page and post with selected keywords. In addition, this plugin also offers built-in analysis based on the latest algorithm updates. You can even create an XML sitemap and add schema markup to your site.

For Yoast setup, go to the WordPress dashboard and select Plugins > Add New. In the search field, type Yoast SEO and click Install Now on the plugin, as below.

Click Activate as soon as a notification appears. Now the plugin is enabled and you can access it by clicking on the SEO icon in the left menu. Keyword Research

By doing keyword research, your WordPress SEO way will be successful. Of course keyword research will allow you to:

  • Create content that is often sought after by site visitors.
  • Understand the wants and needs of the market better.
  • Track the success of the content you write.
  • Understand how to increase website visitors and increase traffic to the site.

Many tools are available to help you do keyword research, including KWFinder, SEMRush, and Google Keyword Planner.

Although posts can be written based on keyword research alone, there are a few basic things you should know:

  • Make a list of target keywords related to the topic.
  • Enter the target keyword into the keyword research tool to find keywords that have high search volume and low competition value.
  • Research competitors by browsing similar sites through keyword research tools to check keywords owned by competitors. Of course, look for keywords that bring a lot of traffic to competitor sites.
  • Look for keywords belonging to competitors whose competitive value is low so you can compete easily.
  • Related to keyword research, you can read two articles (in English) below:

    • How to Do Keyword Research.
    • Keyword research for SEO.

    Once you’re done creating a list of keywords, it’s time to create and optimize your content. Enable Search Engine Visibility

    Inside WordPress, there is a built-in option that turns out to hide the existence of your site from search engines.

    At the beginning of website creation, this option is useful, but then it will only affect the ranking of the site. If the previous two tips you have done, but have not yet shown results, the most likely search engine Visibility is turned off.

    To check this visibility option, go to Settings > Reading in the WordPress dashboard. Scroll down and you’ll see an area or section called Search Engine Visibility.

    Do not tick the box seen in the screenshot. Click Save Changes.4. Set Permalink Structure

    When WordPress is successfully installed for the first time, pages and posts have an unusual URL structure. You need to know, this structure provides poor value for SEO performance.

    The cleanest and easiest URL structure search engines track is the ‘post name’ setting. By changing the initial settings to these settings, you can enter the title of a post or page, even keywords into the URL. To change the settings in question, go to Settings > Permalinks.

    Under Common Settings, select the Post name option.

    If you are late to make changes or changes to the ‘Post name’ settings mode, then inevitably you have to make a switch to the old URL. You can solve this by installing the Change Permalink Helper plugin. Enter the old URL, and it will redirect you to the latest URL. Add Sites to Google Search Console

    The next way to SEO WordPress is to use Google Search Console. This tool will show the appearance of your site in search engines and also warn in case of errors.

    To add a site to Google Search Console, go to this page and create a new account with a Google account. Click Add A Property and enter the website URL.

    Click Add, then you’ll be redirected to a screen where you’ll need to verify site ownership. There are many ways that can be used to verify a site, but the easiest way, is to choose Alternate methods, then HTML tags.

    Copy the displayed code, then go to the WordPress dashboard. Add related code to headers by using plugins. Open Plugins > Add New, and then look for Insert Headers and Footers.

    Install and activate the plugin displayed in the screenshot. Open the plugin through Settings > Insert Headers and Footers.

    Paste the associated code into the box labeled Header, and then click Save. Finally, open the Google Webmaster Tool again and click Verify.6. Integrating Google Analytics

    Another Google tool you should have is Google Analytics. This tool will show you the extent to which your SEO strategy works by providing a variety of guides and articles related to how to improve WordPress SEO and how to increase website visitors.

    To create an account, go to the main homepage of Google Analytics and sign up for members. Find the tracking code. Usually, this code is under the Tracking Info > Tracking Code. After that, copy the code as intended by the image below:

    Depending on the theme, you can instantly add Google Analytics tracking code. If you can’t, you can use the Insert Headers and Footers plugin as described earlier.

    Open the plugin, then access the header area, then paste the tracking code. Finish! Now you can see the site’s statistics. For more information, see the tutorial on how to add Google Analytics to WordPress. Add a Sitemap to Google

    Sitemaps are used by search engines to track your website. Indeed, your site can still be tracked without having to install sitemaps. jasa backlink terbaik It’s just that the sitemap makes it easier for search engines to analyze the data they want to search on your site.

    Make sure certain pages that don’t contribute to seo gains aren’t ‘tracked’ by Googe and pay more attention to pages that contribute to SEO performance. If you are currently using the Yoast SEO plugin, then you can easily create and add a sitemap.

    Open SEO > General > Features. Scroll down and enable XML Sitemaps.

    Click the See XML sitemap link and the sitemap will open. Make sure the sitemap is installed.

    Next, add a sitemap to Google. Go to the Google Search Console dashboard and sitemaps.

    In the right corner, there is an Add/Test Sitemap option. Click the option, then enter the sitemap URL, then click Submit. Google will see and analyze sitemaps regularly, of course this accelerates the indexing process. Optimizing Sites for Mobile Devices

    Google has just announced that it will test its mobile-first index. This means Google will use the performance and functionality of the site’s pages to rank, if displayed on a mobile device. Therefore, if you are not using an unresponsive theme, then it is time to edit the theme.

    In addition to choosing a responsive theme, you can also check the overall performance of the site through the mobile spectrum. Go to Google’s mobile-friendliness test and enter the site URL.

    This way, you can find out the performance of the site if accessed through a mobile device. In addition, you can also get various tips related to how to improve the SEO of the mobile version of WordPress. Increase Website Loading Speed

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